Clients come to us because we know how to talk to fledgling, newbie adults (aka ‘The Youth’) and this has proven to be vital when it comes to working with the TAC. Young, newly qualified drivers are the most at-risk on our roads— and they hate being told what to do, especially by the government, so we put them in the driving seat of the conversation on road safety.

In partnership with TAC, we created the Split Second Competition—a film initiative that empowers young Victorians to write and produce road safety stories in their own voice, for their own generation. Now in its sixth year, Split Second has become a recognised platform for cultural change—blending creativity, advocacy and real-world impact.